How to Add Breadcrumb Navigation to Blogger (2025 SEO Boosting Tip)

How to Add Breadcrumb Navigation to Blogger (2025 SEO Boosting Tip)

Boost your Blogger blog’s SEO and user experience with breadcrumb navigation. This 2025 step-by-step guide shows you how to add breadcrumbs easily — no coding skills required!

What Are Breadcrumbs in a Blog?

Breadcrumbs are a simple navigation trail showing where a user is on your site.

Example:
Home > Tutorials > Blogger > How to Add Breadcrumbs

They help users and Google bots understand your site structure.

Why Breadcrumbs Are Important for SEO

Breadcrumbs:

• Improve internal linking
• Help Google understand content hierarchy
• Appear in Google search results (rich snippets)
• Enhance mobile navigation experience
• Reduce bounce rate by guiding users back

How to Add Breadcrumbs to Blogger

Breadcrumbs can be added using Schema.org markup and a small HTML/JS code in your Blogger theme.

Step 1: Go to Theme → Edit HTML

1. From Blogger dashboard, go to Theme → ▼ Arrow → Edit HTML
2. Click anywhere inside the code and press CTRL + F to search

Step 2: Search for This Line:

<b:includable id='main' var='top'>

or in some themes, search for:

<b:includable id='post'>

Just above that line (or within it), paste the following breadcrumb code:

<b:if cond='data:blog.pageType == &quot;item&quot;'>
  <div class='breadcrumbs' itemscope='' itemtype='http://schema.org/BreadcrumbList'>
    <span itemprop='itemListElement' itemscope='' itemtype='http://schema.org/ListItem'>
      <a itemprop='item' href='/'><span itemprop='name'>Home</span></a>
      <meta itemprop='position' content='1'/>
    </span> ›
    <span itemprop='itemListElement' itemscope='' itemtype='http://schema.org/ListItem'>
      <a itemprop='item' expr:href='data:post.labels[0].url'><span itemprop='name'><data:post.labels[0].name/></span></a>
      <meta itemprop='position' content='2'/>
    </span> ›
    <span itemprop='itemListElement' itemscope='' itemtype='http://schema.org/ListItem'>
      <span itemprop='name'><data:post.title/></span>
      <meta itemprop='position' content='3'/>
    </span>
  </div>
</b:if>

This will show:
Home › Category › Post Title under your blog title or above the content.

Step 3: Add Styling (Optional but Recommended)

Paste this CSS before </head> in the HTML:

<style>
.breadcrumbs {
  font-size: 14px;
  margin: 10px 0;
  color: #444;
}
.breadcrumbs a {
  text-decoration: none;
  color: #007bff;
}
.breadcrumbs span {
  margin: 0 5px;
}
</style>

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🧪 Step 4: Test Breadcrumbs in Google Rich Results

Use this tool to check:

https://search.google.com/test/rich-results

Paste your post URL and look for Breadcrumb validation.

Bonus Tips

Tip	Why it Helps
✅ Use consistent label names	Keeps breadcrumbs accurate
✅ Avoid special characters in labels	Prevents schema errors
✅ Test after saving HTML	Ensure breadcrumb appears and validates

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Common Mistakes to Avoid

Mistake	Fix
❌ Adding code in wrong place	✅ Add it inside the <b:includable> block
❌ Labels not appearing	✅ Always tag your posts with a category
❌ Not testing breadcrumb	✅ Use Google Rich Results Testing Tool

Breadcrumbs are a simple but powerful SEO hack for Blogger in 2025. They:

• Guide readers
• Help bots crawl your blog
• Improve your click-through rate (CTR)
• Make your site feel more professional

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Suleiman Inuwa

https://www.androidpols.com.ng/

I am a professional website developer and also an SEO expert.